Social media measurement, LinkedIn + more
This week’s module is all about measurement, but I’ve found a few articles related to earlier subjects as well…like Pinterest.
- LinkedIn’s value in creating personal connections from a distance is why it’s poised to ‘take over the world’ according to Forbes.
- Social Media Examiner has some tips for using Google Analytics to track social media traffic.
- While I might sound a bit repetitive emphasizing the need for goals for any social media program, I’m not alone. See this article from Forbes. And this one from Entrepreneur.
- Pinterest as a market research tool?